Erica Ferguson

Erica Ferguson

Location: Austin, TX


Located in Los Angeles, CA, Erica is a former collegiate All-American athlete who majored in business and philosophy. She went on to obtain her Master’s Degree in Business Administration. She has been a coach in various fields for the past 15 years, including spending the first part of her professional career as a collegiate women’s basketball coach and a collegiate men’s American football strength & conditioning coach. She specialized in supporting athletes both on and off the field through ""Mental Conditioning,"" sessions that trained athletes how to process thoughts, emotions, and actions across all areas of their lives.

Since then, Erica has worked as a Stress Management & Leadership Development Coach, Trainer, Speaker, and Facilitator. She has delivered hundreds of sessions & been a keynote speaker globally, across 10 different industries, ranging from small groups to groups in the thousands. Erica works with clients to heighten self-awareness through the recognition of skill gaps and the identification of ways to close those gaps through personal & team development.

A self-proclaimed ‘career adventurer’, Erica has served as a collegiate women’s basketball & men’s American football coach. She has managed and led operations and sales for fitness clubs. Erica was recruited by the Secret Service but ended up declining the offer to open and manage a chain of superfood health cafes. She also started her own stress management coaching practice in New York City.

On top of all these endeavors, she was also an axe-throwing coach, also known as an ""Axpert."" All these opportunities led her to her current passion of coaching, training, and facilitating leadership development for teams globally. She has now worked with a wide range of teams, from athletics to non-profits to Corporate America.

Niche Areas of Expertise

  • Diversity & Inclusion
  • Executive Presence
  • Internal Coaching Strategy
  • Onboarding
  • Women & Leadership

Industry Experience

  • Financial Services
  • High Tech
  • Media & Entertainment
  • Pharmaceuticals & Medical Products
  • Retail


  • English


  • University of Central Missouri - MBA, Sport & Fitness Administration
  • William Jewell College - BS, Marketing & Critical Thought & Inquiry


  • Hogan
  • Birkman Method
  • DiSC
  • MBTI
  • EQI
  • StrengthsFinder

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