Helena Radeson

Helena Radeson

Location: Basel, Switzerland


Helena is a seasoned professional with over two decades of experience garnered from illustrious international corporate giants including Philip Morris, Selecta/Starbucks, and Dufry. With an impressive track record, Helena is a result-oriented, commercial leader. She has honed her skills in mindset and performance coaching, team workshop design and facilitation, as well as strategy alignment analysis, consistently surpassing expectations in highly commercial environments.

Throughout her career, Helena has championed organizational and cultural change, seamlessly translating visionary ideas into tangible realities. Her expertise extends beyond traditional leadership roles, with a focus on guiding individuals toward peak performance through mindset coaching and fostering collaborative excellence through inspiring and enabling team workshops.

Helena's academic journey, spanning disciplines such as Politics, Communication, Coaching, Positive Psychology, and Well-being from renowned institutions underscores her commitment to continuous learning and personal growth. She is a trained analytical thinker with a clear process orientation to ensure that visions can be successfully implemented.

Beyond the boardroom, Helena is a beacon of enthusiasm and advocacy for movement, equality, and diversity. Proudly Swedish with Balkan roots, she lives in Switzerland with her family and cat. Her multicultural upbringing and proficiency in multiple languages enriches her perspectives, facilitating seamless navigation across diverse environments.

Driven by an unwavering belief in the inherent potential of every individual, Helena is a fervent advocate for personal empowerment. She espouses the mantra of seizing one's stage and unleashing the power within, inspiring others to recognize and harness their unique capabilities.

Niche Areas of Expertise

  • Career Development
  • Change Management
  • Internal Coaching Strategy
  • Organizational Development
  • Strategic Thinking
  • Team Effectiveness
  • C-Suite
  • Executive Presence

Industry Experience

  • Consumer Packaged Goods
  • Education
  • Financial Services
  • Government
  • Nonprofit
  • Pharmaceuticals & Medical Products
  • Professional Services
  • Retail
  • Startups


  • English
  • German
  • Swedish


  • University of Gothenburg - BS, Communications & Media
  • University of Lund - BS, Political Sciences


  • Life Coach Certification
  • EDU Coach Training

Are you ready to shape a better future together?

Partner with AIIR to empower your leaders and ascend into the future.

Learn More