Maya was a rising star at her organization — a strategic thinker with a reputation for flawless execution. As a senior product lead at a global healthcare company, she delivered results others couldn’t. When she was promoted to lead the product team, it felt like a natural progression. But within weeks of stepping into her new role, she found herself struggling.
Her team of eight was capable but inconsistent. Some team members hesitated to take initiative, deferring every decision upward. Others produced work that fell short of expectations, forcing Maya to step in and redo deliverables. Collaboration slowed. Meetings felt tense. Instead of surfacing and solving problems together, people either stayed quiet or passed issues along. Despite working harder than ever, Maya saw deadlines slip and team morale waver.
The breakthrough came during a session with her coach. Maya vented her frustrations: “I feel like I could do this faster myself.” Her coach nodded, then offered a challenge: “That might be true. But leadership isn’t about how much work you can do. It’s about how effectively you can help others do it.”
That challenge hit home. Maya realized that her success had always been measured by the quality of her own work. In her new role, however, her value wasn’t individual output — it was building a team capable of delivering results that exceeded the sum of its parts.
Organizations love to reward results. Which is why promotions often go to high performers who outwork and outperform their peers. This tends to be especially true in industries that require leaders to have deep technical expertise. But there’s a hidden risk in this approach: the skills that make someone successful as an individual contributor are not the same skills required to succeed as a leader.
The words through others are critical. Individual contributors succeed by their own performance. Leaders succeed by building the conditions for others to perform. When high performers are promoted without developing this capability, the very strengths that drove their success can become liabilities. When that happens, gaps quickly appear:
The irony is stark: the very leaders who once drove results through individual brilliance can end up limiting their team’s collective potential. Instead of multiplying performance, they unintentionally create drag.
Without deliberate development, the promotion of high performers into leadership roles becomes a liability — for the leader, for their team, and for the organization.
If the risks of promoting high-performers come from gaps in trust, social acumen, performance management, and team leadership, then the path forward is clear: leaders must build strength in each of these areas.
The second of three Leadership Domains in the the AIIR Leadership Framework (between Leading Self and Leading the Organization), Leading Others is about creating the conditions for and inspiring others to do their best work. This requires mastery across four interconnected dimensions:
Trust is foundational in leadership. But, it isn’t built on control. It’s built on confidence in others. Research shows trust flourishes when leaders communicate openly, provide fair feedback, and demonstrate both competence and consistency. When leaders extend trust, teams reciprocate with commitment.
Social Acumen is one of the most multifaceted leadership skills. It combines speaking and listening effectively, demonstrating empathy, resolving conflict, and building strong relationships. Leaders with Social Acumen do more than communicate clearly — they connect.
Managing Performance involves accountability, motivation, empowerment, developing talent, and coaching. These skills are key to shifting from “fixing problems” to unlocking potential — ensuring that each person sees the importance of their contribution, has ownership, and is supported to grow over time .
Effective teams don’t happen by chance. They require leaders to actively design for both productivity and culture. Research shows both matter equally: productivity drives results, while culture ensures collaboration, trust, and sustainability.
Together, these four dimensions form the Leading Others. Leaders who build the skills contained within each of these dimensions are able to shift from relying on their individual brilliance to multiplying the performance of their entire team.
When leaders commit to developing the skills within the Leading Others domain, the impact ripples far beyond individual interactions. Teams shift from dependence on the leader’s personal output to a more distributed, sustainable model of performance.
For Maya, the difference was striking. Six months after she shifted her focus from doing the work herself to empowering her team, the changes were undeniable:
The real power of developing the Leading Others domain is that the impact of that development can be exponential. When leaders learn to connect, coach, drive performance, and build effective teams, the benefits ripple outward. One person grows, then develops others. One team transforms, then influences the culture around it. Over time, leadership becomes self-sustaining.
Maya experienced this firsthand. Once she shifted her focus from doing the work herself to enabling her team, performance improved — but so did something deeper. Her team members began mentoring peers, coaching junior staff, and owning shared goals. Her change in mindset didn’t just strengthen one team; it reshaped how leadership was practiced across her organization.
This is what separates short-term management from enduring leadership. Results tied to individual effort are fragile. Results built through others aren’t.
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